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🔖 Duplicate this page into your workspace to get started.

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A simple system for planning, writing, packaging, and measuring with clarity. The Chief Storyteller always begins with the Context Interview. That interview creates a one-page Context Interview Summary that every role uses to ship consistent, proof-first content.

Why this matters

When the whole team pulls from the same one-pager, you get fewer rewrites, faster shipping, and measurable lift. Some tools ask for the Context Interview Summary because it tells them your real ICP, promise, proof, voice, and KPIs. No guessing. No drift.

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Start here

Run Context Interview

Chief Storyteller collects the facts and saves the one-page Summary.

Open in ChatGPT

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Order to use the tools

1. Chief Storyteller – Run Context Interview (15 min) → save the one-page Summary.
2. Strategy Lead – Set KPI, guardrails, cadence from the Summary.
3. Chief Storyteller – Draft 1 LinkedIn + 1 email (proof early, clear CTA).
4. Engagement Director – Package and schedule; link CTA to the next step.
5. Performance Analyst – Track KPI, post 1 insight, file any change request.
6. Chief Storyteller – Save template from the winner; update the headline bank.

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NOTICE: Copy-paste the Context Interview Summary into each tool or attach it as a file.

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The team at a glance

Chief Storyteller